About

Our “Why”

Atlantic Canada has quietly been developing a world-class technology and innovation ecosystem. In 2019 the world started to take notice, as indicated by two leading industry metrics: New York University ranked Halifax as 36th in the top 50 global cities for venture capital deals per capita, and the Startup Genome Project, Silicon Valley’s leading innovation think-tank, ranked Atlantic Canada as the fourth fastest growing innovation ecosystem in the world. We felt this happening and formed Barrington Edge in 2016, growing out of our sister company, the Barrington Consulting Group.

Because of our multidisciplinary team of strategy advisors, functional experts, designers, and technologists, we see the world differently. We are professional entrepreneurs who partner with exceptional companies and brilliant founders to build world-class solutions to global problems and help accelerate this innovation to a global stage.

We’ve been fortunate through our focus on the acceleration of innovative solutions and ideas to work with some incredible companies. We’re sector agnostic, focusing on pure innovation, no matter the industry, vertical or sector: From cloud computing to emergency services, cyber security, and consumer packaged goods to medical technologies.

What We Do

Ideation

Ideation is curating the solution to a known problem, one that is tangible, measurable, and ultimately profitable. With a definition, refinement and thorough evaluation process, ideas have a stronger probability of converting to scalable solutions.

We work to distinguish and define customers and users, ensuring the idea is aligned with all points of view. We design and ask questions to refine the problem and solution. We blueprint solutions, explore approaches, and build proof of concepts. Creating the pitch deck communication tool and a proof of concept, ensures potential investors and collaborators can see strong value in your idea.

Validation

We work with you to develop strategies that incorporate market research and analysis, customer discovery and profiling, and partner and distributor analysis. Maximize your resources as you launch your product or service through a clearly defined strategic roadmap.

Globalization and the sheer speed of change, in technology, markets and industry, is challenging traditional strategy approaches. Yet strategy is more necessary than ever. Decisions are at the heart of strategy, and we want our clients to make winning business decisions that will exploit the age of disruption that we are living in.

Acceleration

Moving quickly and easily, while responding to customer motivations, experience and happiness is critical to making your mark. The days of delaying an activity for bluer skies are over – and often a sign of an organization in decline. If you cannot continually show progress, challenge your ideas, and analyze the data generated from those ideas – you are not standing still, you are falling behind.

Incremental achievements, decisions supported by data, and the ability to expand and contract team size through our fractional C-Suite service enables sustained acceleration.

Realization

Building great companies takes focus, talent, early adopter customers who champion you, and ecosystem partners to pull you through the growth curve. It requires a clear understanding and commitment to the endgame. What is it and when does it need to happen?

We help great companies scale, so they can realize their full potential. Whether it’s human resource assessments and design, process optimization, co-creation of IP, market adoption or building global partnerships, our efforts add fuel to the fire and help you get there on time.